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Peace of Mind at Home for Aging Parents - CSCC

  • CSRone 永續智庫
  • Dec 25, 2017
  • 1 min read


Long-term care is a challenge faced by every modern society. We visualize this issue through emotive storytelling, encouraging the audience to reminisce about the meticulous care provided by their parents during their upbringing. This narrative reconnects family emotions and helps understand the need for high-quality home care. The audience can appreciate Formosa Silver Age's core value of "peace of mind at home for aging parents."

Client: 中化銀髮

Production Company: Veda KM Corp.

Creative Director: Jason Liu

Designer: Sica Huang, Stasia Luo



 
 
 

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About VEDA Group

頤德國際－永續ESG公關顧問公司

The Veda Group (Veda), deeply rooted in Taiwan for the past decades, is recognized for its knowledge services and communication consultation businesses in Asia-Pacific. Veda’s subsidiaries include Veda International Corp., Veda KM Corp., CSRone, and Gita.Art with services covering sustainability consultation and communication, brand strategy, public relations, digital marketing, conferences and events, etc.  In hopes to setting a new benchmark for Taiwan’s knowledge service industry, sincerity and loyalty to people and affairs, keeping up with the times and continuous innovation are Veda’s self-expectations and commitments. Since establishment in 1993, Veda hopes to inherit and pass on the wisdom of ancient cultures. Derived from I Ching, the Chinese name represents the nourishing of virtue and knowledge while the English name “Veda” signifies pure wisdom in Vedic Sanskrit. These features have been demonstrating our unchanging intentions over the years despite the changing times.

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