Collaborated with the well-known influencer "見習網美小吳, an KOL," increasing the brand's exposure opportunities on social media. By integrating the influencer's unique characteristics, it created an impression and likeability among the influencer's fans that exceeded a typical product placement.
Collaborated with the famous actress Mandy Wei (魏蔓), using a situational drama approach to highlight the indispensable importance of the brand's products in everyday life. Simultaneously, Mandy Wei's personal experience with allergies was utilized to communicate the product's capabilities, resonating with the potential target audience.
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